Our Mission
Give Aussie families the gift of comfort, confidence, and calm they deserve
Born From a Real Life Struggle
But behind that mission is a personal story. A story of struggle, growth, and a belief that real comfort should never be hard to find.
We’re an Aussie couple—partners in life and now in purpose. Like so many others, we didn’t set out to start a brand. We were simply trying to manage the everyday chaos of life. Between demanding jobs, aging parents, the pressures of raising kids, and looking after our own wellbeing, we found ourselves constantly stretched thin. Our lives were full—but they weren’t easy. And somewhere along the way, we realised that the little things that made a big difference—products that brought us comfort, boosted our confidence, or gave us peace of mind—were surprisingly hard to find.
We searched for items that would support our bodies after long days, help us manage stress, and give us back a bit of energy and ease. But again and again, we were met with disappointing quality, sky-high prices, or products that simply didn’t work for people like us—real people living real lives.
That’s when the idea for ReJOYce™ began to take shape. Not as a business, but as a mission:
To make life a little easier for the people who hold the world together.
Here are reasons why you'll love ReJOYce-ME
At ReJOYce-ME, we believe that comfort is not a luxury—it’s a birthright. We started this journey with one simple idea: to help everyday Australians feel more supported, more confident, and more at peace in their daily lives. Life is full of challenges—early mornings, long shifts, demanding schedules, and unpredictable twists—and through it all, you show up. Our mission is to show up for you.

ReJOYce-ME was founded with a clear purpose: to create everyday essentials that don’t just serve a function, but truly elevate your everyday experience. We design with intention, crafting solutions that help people move more freely, feel more secure, and rest more deeply. Our products are made to integrate seamlessly into your routine—not to stand out, but to quietly improve your day in meaningful ways. Whether you’re running errands, working a double shift, caring for family, or simply taking time for yourself, we’re here to help you feel your best.

What sets us apart is not just what we make, but why we make it. We’re inspired by the strength and spirit of real Australians—the nurses, tradies, mums, students, athletes, retirees, and everyone in between. You deserve more than quick fixes or one-size-fits-all solutions. That’s why we take the time to listen, learn, and innovate. Our essentials are carefully crafted to provide lasting comfort, gentle support, and everyday resilience. Every detail is designed to help you feel grounded, capable, and calm—because how you feel each day affects everything you do.

Join over 5000 Aussies and support our mission
As we grow, our promise remains unchanged: to always design with empathy, to evolve with purpose, and to centre our community in every decision